Dacia’s new visual identity: Change in continuity
CAR After the communication media and the dealer network, it is the turn of the vehicles to adopt the brand’s brand’s brand identity.The symbol of the brand’s new visual identity is the Dacia Link emblem, which takes place in the middle of the grille, which has seen its motifs reworked and changed to white. Composed of a D and a C refined and connected like the links of a chain, this new emblem is both a symbol of robustness and simplicity.
Another immediately visible change is the appearance of the logo on the rear of vehicles and on the steering wheel. Other design evolutions are added, such as the appearance of new shades. Note also the abandonment of chrome decorations, but also leather of animal origin. Finally, Dacia will be the first brand of the group to limit the speed of its vehicles to 180 km / h.
Vehicles with the new visual identity can be ordered today. However, we will have to wait until the Paris Motor Show in October 2022 to see them in real life. The first deliveries will be made in the fourth quarter of this year.